In the immortal words of former President Gerald Ford, "Our long National nightmare is over." Okay maybe that is a little too sarcastic, but the David Beckham situation has finally been resolved. Becks the golden ball bender will remain with AC Milan through the end of the European campaign and then return to the Galaxy when the July MLS international transfer window opens. It looks like his first game will be in New York versus the Red Bulls in Giants Stadium, always the most attended game of the year, on the 16th of July. And they tell us that MLS didn't foresee this coming up when they loaned Becks out to AC Milan five months ago. In the official press release (see below) Becks said all the right things and thanked all the right people and restated his commitment to "building soccer in the U.S.". I think what he meant to say was to "re-build bridges to soccer sponsors and fans in the U.S." after the way he went about trashing the League when he first stated his desire to stay at the San Siro.
Look, we all know that Beckham or at least his representatives, that of Simon Olivares creator of American Idol, are smart guys. He inked his MLS contract when he was no longer included in the England national team and had very few offers to stay in Europe and none that would pay as much as the LA Galaxy and MLS. It was a no brainer at the time, prolong your career in a second tier league and make up to a $250 million (including sponsorship deals) in the process. Name any aging player at the end of his prime who doesn't take that deal. Then, like any good storybook, fortunes change for our ball bending hero; the English national side starts to suck, Becks starts to produce in year two, and the Galaxy start scoring so much that Edson Buddle finishes forth in MLS goal scoring. Next our hero is gloriously recalled to the England side and looking for a loan deal on the continent. This current deal just announced is nothing more than a covering all the bases deal, if he continues to do well and it looks like he has a realistic chance to make the 2010 World Cup side then he opts out of his lucrative MLS deal at the end of the season and returns to AC Milan, or if Milan continues to struggle and at seasons end is no longer interested and English national team coach Fabio Cappello decides to go with the faster and younger Theo Walcott (Arsnal) or David Bentley (Tottingham Hotspur) then Becks continues to get rich in LA.
So how will Beckham be received when he returns? Well the main supporters group for the LA Galaxy is known as "The Riot Squad", and that can't bode well for the Englishman. At the Pan Pacific Championship tournament held recently at the Home Depot Center fans were seen holding anti-Becks shirts and signs. It seems as though the bright lights of the Beckham Circus have shone through the glitz and glamour of Hollywood and exposed David Beckham for being the classic Englishman who thinks he is too good for the U.S. game and MLS. And who knows maybe he is, but there is a right way and a wrong way to go about your business and he has shown poor judgement in getting all that he wanted. I think that U.S. soccer fans, who tend to be die-hards, will certainly remember this episode. But we also know that U.S. fans love to win and if Becks comes back and leads the long suffering Galaxy to the MLS crown we shall see how long our memories actually are.
The Official press release:
The LA Galaxy today announced that the club has reached an innovative agreement with AC Milan and David Beckham that would allow the midfielder to remain on loan with Milan through the end of the 2008-09 Serie A season. That season culminates on May 31, after which Beckham would re-join the Galaxy. Beckham will then become eligible to play in MLS games for the Galaxy when the international transfer window re-opens on July 15, 2009.
The multi-million dollar deal compensates the LA Galaxy for the extended loan of Beckham at the start of the new MLS season and has been funded jointly by Milan and the player himself.
"Much has been written and said but, all along it has been our intention to keep David Beckham as a member of the Los Angeles Galaxy," said Tim Leiweke , President & CEO, AEG, investor-operators of the MLS club. "We are pleased he is returning and at the same time, we feel it is important to allow him to finish his run in Milan , as it has been a remarkable run. David continues to re-invent himself as he had done with Milan and we are hoping he comes back to help Bruce and his team win the MLS Championship."
"We are excited that we will host AC Milan for our fans and look forward to entertaining them at The Home Depot Center on July 19th," Leiweke added. "This certainly sets the stage for a great season for our fans and we truly appreciate their patience as we have worked through all of our issues."
As part of the agreement to extend the loan, AC Milan will participate in an exhibition game against the LA Galaxy at The Home Depot Center on July 19th. This game will necessitate the re-scheduling of the Galaxy's MLS regular-season match against Red Bull New York two days earlier to July 16th at Giants Stadium.
Beckham, originally scheduled to return to the team on March 9th, will not count against the Galaxy's 20-man senior roster until he returns to the club in July, nor will he count against the club's salary budget until his return.
"I'm really grateful to the LA Galaxy and AC Milan for making this dream deal happen," said Beckham. "It allows me to play for AC Milan and the LA Galaxy in the same year, and also to continue my commitment to develop soccer in the United States , which is something I am passionate about. My family is happy and settled and will remain in LA. The perfect result for 2009 would be for me to help Milan to reach the Champions League and for the LA Galaxy to make the playoffs and win the MLS Cup Playoffs."
The Galaxy has also announced a rollback (10% on average) on ticket prices for the upcoming season. The team will be issuing refunds, in the amount of the rollback, for fans that have already purchased individual and season tickets, according to President of Business Operations Tom Payne.
Since joining Milan on loan, Beckham has played and started in nine league games, leading the Italian side to a 4-2-3 record in those contests. The 33-year-old has scored two goals and added two assists in 810 minutes played. He's also appeared in two UEFA Cup games, one as a starter. Milan, which is currently in third place in the Serie A standings, hosts Atalanta in a crucial league game on Sunday.
In the last two seasons Beckham has had a clear impact on the game in the States, specifically through MLS attendances. LA Galaxy average home attendance in 2008 rose by 24.9% since 2006. As a whole, MLS attendance went up 6.9% during the same period. His impact on TV ratings is also marked with average ratings on ESPN increasing by 23% in games when Beckham participated. Evidenced by a massive hike in global media interest in the MLS and increases in sponsorship and merchandise revenue, there is clear evidence that Beckham has made a significant impact in the sport in North America.
"With this agreement being reached, we can continue to move forward with our final preparations for the 2009 MLS season which opens with our first game on March 22 against D.C. United at The Home Depot Center," said Galaxy General Manger and Head Coach Bruce Arena . "During the off season, we began the process of improving our roster and the moves that we have made so far place us in a position to be more successful this season. David is truly an outstanding player and I am confident that his presence will strengthen our roster in the last half of the season as we push for a playoff position."
With the LA Galaxy, Beckham has appeared in 30 games with 27 starts and registered five goals and 12 assists. In 2007, he was limited by ankle and knee injuries, but came back in 2008 with a team-best 10 assists and five goals in 25 games played only missing action with the club due to national team duty. The Galaxy captain saw a lot of firsts in his first full season in MLS, including his first MLS career goal nine minutes into the home opener against San Jose on April 3 and his first multi-goal game a month later in a 2-2 draw at Real Salt Lake on May 3. Additionally, Beckham was selected for the MLS All-Start game for the first time, setting up the All-Stars first goal in the 3-2 win over West Ham.
The multi-million dollar deal compensates the LA Galaxy for the extended loan of Beckham at the start of the new MLS season and has been funded jointly by Milan and the player himself.
"Much has been written and said but, all along it has been our intention to keep David Beckham as a member of the Los Angeles Galaxy," said Tim Leiweke , President & CEO, AEG, investor-operators of the MLS club. "We are pleased he is returning and at the same time, we feel it is important to allow him to finish his run in Milan , as it has been a remarkable run. David continues to re-invent himself as he had done with Milan and we are hoping he comes back to help Bruce and his team win the MLS Championship."
"We are excited that we will host AC Milan for our fans and look forward to entertaining them at The Home Depot Center on July 19th," Leiweke added. "This certainly sets the stage for a great season for our fans and we truly appreciate their patience as we have worked through all of our issues."
As part of the agreement to extend the loan, AC Milan will participate in an exhibition game against the LA Galaxy at The Home Depot Center on July 19th. This game will necessitate the re-scheduling of the Galaxy's MLS regular-season match against Red Bull New York two days earlier to July 16th at Giants Stadium.
Beckham, originally scheduled to return to the team on March 9th, will not count against the Galaxy's 20-man senior roster until he returns to the club in July, nor will he count against the club's salary budget until his return.
"I'm really grateful to the LA Galaxy and AC Milan for making this dream deal happen," said Beckham. "It allows me to play for AC Milan and the LA Galaxy in the same year, and also to continue my commitment to develop soccer in the United States , which is something I am passionate about. My family is happy and settled and will remain in LA. The perfect result for 2009 would be for me to help Milan to reach the Champions League and for the LA Galaxy to make the playoffs and win the MLS Cup Playoffs."
The Galaxy has also announced a rollback (10% on average) on ticket prices for the upcoming season. The team will be issuing refunds, in the amount of the rollback, for fans that have already purchased individual and season tickets, according to President of Business Operations Tom Payne.
Since joining Milan on loan, Beckham has played and started in nine league games, leading the Italian side to a 4-2-3 record in those contests. The 33-year-old has scored two goals and added two assists in 810 minutes played. He's also appeared in two UEFA Cup games, one as a starter. Milan, which is currently in third place in the Serie A standings, hosts Atalanta in a crucial league game on Sunday.
In the last two seasons Beckham has had a clear impact on the game in the States, specifically through MLS attendances. LA Galaxy average home attendance in 2008 rose by 24.9% since 2006. As a whole, MLS attendance went up 6.9% during the same period. His impact on TV ratings is also marked with average ratings on ESPN increasing by 23% in games when Beckham participated. Evidenced by a massive hike in global media interest in the MLS and increases in sponsorship and merchandise revenue, there is clear evidence that Beckham has made a significant impact in the sport in North America.
"With this agreement being reached, we can continue to move forward with our final preparations for the 2009 MLS season which opens with our first game on March 22 against D.C. United at The Home Depot Center," said Galaxy General Manger and Head Coach Bruce Arena . "During the off season, we began the process of improving our roster and the moves that we have made so far place us in a position to be more successful this season. David is truly an outstanding player and I am confident that his presence will strengthen our roster in the last half of the season as we push for a playoff position."
With the LA Galaxy, Beckham has appeared in 30 games with 27 starts and registered five goals and 12 assists. In 2007, he was limited by ankle and knee injuries, but came back in 2008 with a team-best 10 assists and five goals in 25 games played only missing action with the club due to national team duty. The Galaxy captain saw a lot of firsts in his first full season in MLS, including his first MLS career goal nine minutes into the home opener against San Jose on April 3 and his first multi-goal game a month later in a 2-2 draw at Real Salt Lake on May 3. Additionally, Beckham was selected for the MLS All-Start game for the first time, setting up the All-Stars first goal in the 3-2 win over West Ham.
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